MENTONG is an F&B project where the client required a logo and brand guidelines that aligned with a specific budget. This is the outcome, featuring the logo and mascot that I designed to meet those requirements while maintaining a strong and recognizable brand identity.
These are the outcomes from the brainstorming and sketching phase of the logo development process. This stage focuses on exploring visual directions, refining ideas, and shaping concepts before moving into the final design execution.
Simplicity and minimalism in logo design are not a sign of laziness, but rather a deliberate approach to creating clear, timeless, and effective visual communication.
